Ellab A/S
Life Sciences Compliance
Rebrand analysis and workshops for Ellab A/S, in Hillerød, Denmark. Ellab ensure consumer safety to the world’s leading life science and food manufacturing companies with high quality validation, monitoring and calibration solutions and services, as well as GMP consulting.
Design and brand analysis in a series of workshops alongside Danish company Ellab’s internal communications and management team when they explored their current brand as it stands before embarking on a global rebrand.
Situation: Ellab had a fractured, inconsistent visual identity with the goal to unify and significantly update and modernise all aspects.
Design and brand analysis in a series of workshops alongside Danish company Ellab’s internal communications and management team when they explored their current brand as it stands before embarking on a global rebrand.
Situation: Ellab had a fractured, inconsistent visual identity with the goal to unify and significantly update and modernise all aspects.
I delivered brand and design analysis through a series of workshops with Danish company Ellab’s internal communications and senior management teams, exploring the strengths and weaknesses of their existing identity ahead of a planned global rebrand. The work established a strategic framework that informed the direction of Ellab’s later rebrand.
Role: Graphic Designer, Creative Direction, Brand strategy
Further roles at Ellab A/S
Alongside developing Ellab’s brand strategy, I contributed to a wide range of marketing, software design, finance and cross-business projects.